Gather Customer Insights

Customer Intelligence

How can you strengthen your customer relationships with deeper insights?

Every business wants to get ahead of the curve when it comes to fulfilling their customer’s needs. But, sometimes it can be difficult to identify exactly what customers need. Without clear insights, strategies can fall flat, and opportunities for growth can be missed. Understanding your customers on a deeper level is essential to staying competitive and delivering exceptional value.
Case Study:

The Challenge

A major non-profit organization wants to know what interests drive their donors’ passions, the best ways to communicate with them, and other important information.The non-profit needs this information in order to cultivate the relationship further with their donor base and grow their funding organically.

How we solve the problem

Using our Customer Satisfaction program, ARC works with the non-profit organization to launch a customized survey online to donors to gather insights into their motivations, behaviors, and intentions. The resulting analysis provides valuable, actionable data that the organization can use to plan a targeted fundraising campaign addressing specific donor insights.

These Brands Trust ARC To Deliver Excellence and Innovation

Houston Methodist Hospital
Staples
First Horizon Bank
Network Solutions
Western Digital Logo
Cruise America Logo
Herc Rentals Logo
Thomson Reuters
Atlas Copco
Cutco
American College of Radiology
All Health Network Logo
Polaris
Graco
Suburban Propane Logo

These Brands Trust ARC To Deliver Excellence and Innovation

Staples
Herc Rentals Logo

What Our Clients Are Saying About Us

ARC was very receptive to our needs from the very beginning and I could tell that they were going to be a pleasure to work with. Their references were excellent and their pricing was exceptional! They are open to new ideas and very creative – they really go the extra mile to help. We have never had one issue with ARC’s services or support. They really know their product line. It is refreshing to deal with such an honest and flexible company. I highly recommend them to any call center looking to improve their overall operations and customer service levels.
Jeff WuHouston Methodist Hospital
ARC has been a great partner and collaborator for our needs and if we need anything in the future or any of the other programs at my agency need anything like this, ARC will be the first I will recommend.
Sheena M Ammen BinderClient Access – AllHealth Network
I’ve been working with Cheryl and her Team at ARC since 2017. If you want the feel and service of a small intimate company but the quality, technology and results of a very large corporation, this is the place. Cheryl and her Team have excellent follow-through on requests, changes or details you may want to discuss with your project. We utilize her Team for our secret shops on our sales agents. It does not matter where we are located in the United States, her Team is able to monitor our calls during the time zone we need, 24/7.
Tracey NesselroteCruise America
So you THINK you’re doing okay? You think the first interaction your team has with a potential client, or existing client, is good? After all, YOU trained your team on how to answer the phone. Right? Possibly you are right, however, you won’t know the truth unless you “inspect what you expect.” Cheryl and her team are the key to making sure that you truly do “have them at hello.” Don’t leave this important aspect to chance and assumption!
Coleen A. EllisThe Pet Loss Center
I am impressed with the quality of notes and their ability to capture the technical details properly in them – which is tricky given all the components and technical jargon our industry likes to throw around . It makes it much easier for me to analyze the results and share the verbatim with my leadership because they all make sense.
Ted EkkarsPolaris

Latest CX Insights

Explore our blog for insightful articles, and ideas about optimizing the Customer Experience
Is Your Mystery Shopping Delivering Real Value? a group of business professionals examine data
Is Your Mystery Shopping Delivering Real Value?

For many businesses, telephone mystery shopping is a trusted tool to gauge and improve customer experiences. But as customer expectations […]

No Time for QA? How to Conduct More Call Evaluations Without the Stress
No Time for QA? How to Conduct More Call Evaluations Without the Stress

The QA Crisis: Too Few Evaluations, Too Little Time Time is one of the most precious resources in a call […]

Bad Customer Reviews? Here's What You Can Do: an upset woman outside leaves a 2 star review
Bad Customer Reviews? Here’s What You Can Do

Bad customer reviews can feel like a punch to the gut. They tarnish your reputation, shake your team’s morale, and, […]

Best AI Quality Assurance Companies in 2025 Discover the Leaders in Contact Center Innovation
Best AI Quality Assurance Companies in 2025: Discover the Leaders in Contact Center Innovation

In today’s business environment, the contact center is more than a customer service hub; it’s a key driver of customer [...]

Want to see how we can help your
company with customer intelligence?

Book a Meeting

Let's talk about your company's goals and needs!

Cheryl Thibault,
Founder of ARC